We build paid social campaigns for established businesses in Sussex and across the UK. Creative that stops the scroll, campaign structure that keeps cost per lead falling as spend goes up, and a number you can hold us to every month.
Timber Design Studio · Meta lead campaigns · June 2023 to July 2026. Real figures from one live account, not an agency average.
Almost every underperforming account we take over has the same three problems. None of them are about the platform, and none of them are fixed by spending more.
They are fixed by choosing the right objective, separating buyers who want different things, and putting real budget behind the one creative that is actually working instead of spreading it thin across nine that are not.
Sending paid traffic to a website when the goal is enquiries. On the Timber account the traffic campaign produced leads at £53.13. The same offer as a native lead form produced them at £2.04.
Different customers care about completely different things. Put them in one campaign and the message hedges between them, so it lands properly with neither.
Nine creatives sharing a budget equally means the winner never gets the room to scale. On Timber, one single image ad produced 230 of the 360 leads at £1.97 each.
Two decades of engineering pedigree and no predictable way to reach the people specifying timber frame projects. Enquiries came from word of mouth: good months, quiet months, no way to influence which came next.
Read the full case study
No retainer padding, no reports nobody reads. The work is the campaign and the creative that feeds it.
Paid social works brilliantly for some businesses and poorly for others. We would rather tell you which one you are on the first call than three months in.
One call. We look at what you are running now, tell you what we would change first, and you decide whether you want us to do it.
