Most agencies stop at the enquiry. That is the point at which it becomes somebody’s job to answer it, and on a busy week that somebody is on a roof. We build the thing that catches it, chases it and tells you what happened.
This is not a criticism of anyone. It is what happens to every trade business that is actually working. The advertising does its job, the enquiry lands, and then real life gets in the way of answering it.
Forms, Meta lead ads, Google, the phone and the ones that come through Instagram, all arriving in the same pipeline instead of five different inboxes and a notepad.
Within a minute of enquiring they have heard from you, by text and by email, in your words. It costs nothing and it is the single biggest difference between winning the job and being the third quote.
A sequence over the following fortnight that nudges without nagging, and stops the moment they reply. Most of the work you win from it would otherwise have gone quiet after one attempt.
New, contacted, quoted, won. Simple enough that it actually gets used on a Friday afternoon, which is the only test of a pipeline that matters.
Which campaign produced the enquiry, what it cost, and whether it turned into work. That loop is what makes the ad spend decisions obvious instead of a guess.
Nobody ever lost a job because their CRM was untidy. They lost it because somebody else replied first. Everything on this page exists to make sure that somebody is you.
Why we build it at all
Built on tools you already pay for wherever possible, and yours afterwards. We are not reselling you a platform with our name on it that stops working the day you leave.
This one only makes sense if enquiries are already arriving, or about to. If nothing is coming in yet, automating the follow-up is automating an empty room and we will tell you to spend the money elsewhere.
On the call we will trace an actual enquiry from the moment it arrives to the moment somebody replies, and show you where it is getting stuck. It usually takes about four minutes to find.
