You can run the best advertising in Sussex and still lose most of it on the landing. A website is not a brochure. It is the last thing standing between the money you spent and somebody actually getting in touch.
Everything else we do sends people to your website. What happens in the next few seconds decides whether that spend turned into anything. Most of what is lost is lost here, quietly, and nobody ever tells you.
Three seconds before anything appears and a good third of them are already gone, most of them on a phone with one bar of signal.
They read it, they nod, and then there is nothing asking them to do anything, so they leave to think about it and never come back.
A nine field contact form, on a phone, in a van, with a message box that demands a paragraph before it will send.
The ones who actually get in touch
Most small business websites were built to exist. That is a perfectly reasonable thing to want, and it is not what we do.
A tidy brochure, because a business ought to have one.
The place every pound of advertising is trying to land.
Whatever the theme shipped with, plus fourteen plugins.
Images cut, code trimmed, and measured afterwards rather than assumed.
A contact page, somewhere in the menu.
An obvious thing to do on every screen, written for somebody in a hurry.
Squashed down afterwards and hoped for.
Designed on a phone first, because that is where nearly all of them are.
Handed to whoever does the SEO later, as a problem.
Structure, speed and headings built in from the first day.
You are on your own with a login you have lost.
Hosting, updates, backups and changes when the business changes.
This site is ours, and it was not always like this. When we went through it properly the homepage was carrying nearly eight megabytes of images and an animation file of three and a half megabytes that no visitor could see doing anything at all. Same design, same content, considerably less of it.
Measured the same way before and after, logged out, on the live site. The bars are to scale, which is rather the point.
Built on WordPress, so you are not locked into a platform that holds your business hostage. Yours outright, and we keep it running afterwards rather than handing you a zip file and disappearing.
A website is only worth building properly if something is going to send people to it. If nothing is, the site is not your problem yet and we will tell you that instead of taking the work.
One call. We will go through the site as it stands, tell you what is costing you enquiries, and be honest about whether it needs rebuilding or just fixing.
